Superstar Salman Khan has once again proved that he has a heart of gold.Well he has decided to curb the expenses of his movie Jai Ho’s promotional activities and donate the money to charity. The Dabangg Khan is quite confident that his movie does not need much of promotion as his star power is enough to bring in the crowds.
As per sources , Sallu discussed with Eros International and asked them to revise the publicity budget”The amount allocated was Rs 16 crore, but Salman told that the upper limit for promotions should be no more than Rs 6 crore. He wants the rest of the money to be distributed among the poor and needy while on city tours.”
Sources added, Salman Khan has also decided that the ticket price should not be raised for he wants it to be in reach of the common man “Yes, Salman and Eros have discussed the matter. Salman wants the film to reach out to as many people as possible. It’s only be right to have a fair pricing. We can assure you that tickets won’t cost you as much as Dhoom 3. A part of the film’s promotional budget has now been allocated to charitable organisations.”